6sense’s Revenue AI for Marketing provides marketers with next-level insights and recommended actions generate high-quality pipeline, backed by intent data and predictive analytics.
In this demo, we’ll showcase a real-life example of how the 6sense marketing team used 6sense to execute a campaign focused on raising awareness for their contact data offering for sales. Interested in learning more about how our team uses our own product? Explore our 6sense for 6sense series!
Key Takeaways:
- Our platform tracks first-party website activity, historical data, and third-party intent data to generate insights and recommendations for marketers.
- Leveraging predictive analytics, specifically our buying stage model, helps prioritize marketing and sales efforts based on account behavior.
- 6sense’s audience building and intelligence ensures that marketers can select the best accounts to target, resulting in more personalized and effective campaigns.
- Seamlessly collaborate with sales teams using one revenue platform to align efforts and engage with prospects at the right time with relevant messaging.
- Our self-service control for advertising campaigns empowers marketers to optimize ad spend and reach key audiences across 6sense, LinkedIn, Google and more.
- Our reporting capabilities make it easy to track the performance of campaigns in real-time, gaining insights into key metrics such as click-through rates, impressions, and pipeline impact, allowing them to make data-driven decisions and optimize their strategies for better results.