Customer Story Category: Marketing

Elisity started using 6sense in November 2020, almost immediately after coming out of stealth, meaning they had to start learning everything about their customers from scratch. 

A global provider of fastening solutions spent years using traditional approaches such as print advertising to market its brand and products with limited success. Then, a few years ago, they implemented a digital transformation that shifted their mindset and modernized their sales and marketing motions.

Automox marketers explain how they used 6sense to launch an outbound ABM strategy.

FullStory needed a robust platform to support their new ABM plans with persona maps and intent data. 6sense proved the perfect solution for aligning sales and marketing around trusted data, prioritizing in-market accounts based on intent signals, and expanding outreach into enterprise-sized companies.

Custom Truck One Source implemented 6sense Conversational Email to modernize their go-to-market approach while improving marketing and sales collaboration.

Talend, a global leader in modern data management, implemented 6sense to better understand their customers and optimize outbound efforts globally.

With 6sense, DealHub sees all buyer touchpoints and tracks attribution over time, helping them prioritize efforts and allocate resources more effectively. 6sense uncovers DealHub’s anonymous website traffic, tracking attribution across all touchpoints.

hireEZ needed actionable insights to learn how to target their ideal customer profiles (ICPs) and clarify customer profile data. They implemented 6sense to launch account-based marketing.

Bynder implemented 6sense to find new ways to diversify pipeline generation and optimize outbound efforts in EMEA and North America.

Using 6sense display ads, Clari reinvigorated closed-lost accounts. The initiative recently resulted in $1 million of qualified pipeline in just one quarter.

UJET leverages 6sense to track intent, drive awareness, and target the right audience at the right time.

Zywave, a provider of software for insurance agencies, has long been an innovator in the insurance technology space. But in 2022, Zywave leaders identified a creaky internal blocker that could have weakened their commanding position: a 25-year-old customer database.